CORA Group Acquires Vanson Technology Services, Expanding in Loyalty Engagement Solutions

George Chalmers
Press Releases
March 11, 2024
CORA Group Acquires Vanson Technology Services, Expanding in Loyalty Engagement Solutions

Warminster, PA, March 8, 2024 – In a strategic move to further cement their presence in the Loyalty landscape, CORA Group (“CORA”), a subsidiary of Constellation Software Inc., has officially acquired Vanson Technology Services (“Vanson”), a well-established player in the customer loyalty and channel incentives arena. This acquisition represents a pivotal moment for CORA, as it charts a course toward being the premier provider of comprehensive engagement solutions, building on the momentum gained from its earlier acquisition of RewardOps in 2020.

For over 25 years, Vanson Technology Services has offered cutting-edge solutions to clients with flexibility, customizability, and scalability. From automation to data quality and security, Vanson’s suite of offerings caters to a diverse array of industries, with use cases that promote deep engagement with customers, employees and retail dealers.

"We are thrilled to welcome Vanson Technology Services into the CORA family," stated Denis Brosnan, Portfolio Manager at CORA Group. "Their innovative approach to engagement solutions aligns perfectly with our mission to deliver superior Loyalty software solutions. This acquisition not only enhances our product offerings but also expands our coverage of this large and diverse market segment."

Reflecting on the acquisition, Chris Vanderploeg, CEO of Vanson Technology Services, expressed his enthusiasm and vision for the future collaboration with CORA. “Joining forces with CORA represents an essential moment for Vanson. Our shared vision for driving innovation in engagement solutions opens up new horizons for our technology and our employees. I am confident that this partnership will not only enhance our ability to serve our clients but also set new standards for excellence in the industry. We are excited to embark on this journey with CORA and deliver even greater value to our customers.”

Andre Farahmandi from Generational Equity, a leading advisor for the transaction, expressed his enthusiasm about the future prospects of this partnership. "The synergy between CORA and Vanson Technology Services promises to bring forth innovative solutions that will redefine customer, dealer and employee engagement across industries."

About Vanson Technology Services:

With over 25 years of expertise, Vanson Technology Services is at the forefront of developing cutting-edge loyalty, engagement, and incentive management programs. Recognized for their robust, scalable solutions, Vanson prides itself on fostering close client relationships to ensure the success and continuous improvement of their programs.

About CORA Group

CORA Group is a collective organization redefining advancement through the acquisition, strengthening, and growth of over 25 independent software brands worldwide. Our roots in construction and foodservice have expanded to include debt collection & recovery, wine/spirits, moving/storage, loyalty, legal, and long-term care verticals. Today, we are proud to serve over 50,000 customers in 10+ markets with industry-leading enterprise software and related services. As a subsidiary of Constellation Software Inc. (TSX: CSU), one of the world's largest owners and acquirers of vertical market software companies, we're dedicated to empowering our customers to achieve their goals with our innovative solutions.